NO ALLERGIES
Throughout the development process for all H2MA products we attach great importance to ensuring that they are exceptionally well tolerated. Our products are free from PEG, paraffin, parabens and silicones. People who suffer from allergies and reactive skin will find a wide choice of products in our MED range. This range does not contain anything that could be problematic for allergy suffers.
NO ANIMAL TESTING
H2MA has its origins and headquarters in California. Animal protection is something we take very seriously. In Germany, a ban on animal testing for cosmetic products was introduced in 1998. Since H2MA was founded we have never conducted animal testing nor asked others to do so on our behalf. Our in-house formulation experts select suitable ingredients and we use the latest technology to ensure that our products are exceptionally well tolerated without having to use animal testing. The skin-tolerance and function of our products are tested using in vitro methods or in vivo on volunteers. This means that we comply both with the latest standards in science and technology as well as the current statutory regulations.
OUR COMMITMENTS TO THE ENVIRONMENT
Respect for biodiversity and the environment is an absolute priority for H2MA, in the same way as health, safety and animal welfare. We are committed to having 95% of bio-based ingredients in our formulas derived from abundant minerals or from circular processes by 2030.
As we do for human safety evaluation, we conduct a strict environmental impact assessment on our products and ingredients. This evaluation is carried out in several stages based on data from the scientific literature, from modelling or from specific tests.
For each ingredient, we analyse the environmental data provided by our suppliers. If this data is insufficient, our environmental security evaluators look for additional information in the scientific literature and international databases. When the chemical structure of the ingredients is precisely known, our safety evaluators can also carry out computer modelling of their biodegradability. If this data is still not sufficient, we conduct our own tests on the ingredients and their combination in formulas.
In 1995, we created our Environmental Research Laboratory whose mission is to develop alternative methods, like the ones used for human safety evaluation, to evaluate the impact of our ingredients and products on ecosystems such as water and soil, and on biodiversity. We are working on improving the environmental profile of formulas to improve their biodegradability. We select our ingredients so that the final formula is environmentally friendly.